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Overview

Microsites are personalized, branded pages that showcase your customer references and content to prospects. Deeto offers two types:
  • Private microsites — sent to specific prospects, either manually or via CRM trigger. Each delivery is personalized with a welcome message and the prospect’s assigned contact. Engagement is tracked per prospect.
  • Public microsites — shareable pages with a permanent link. Used for website embedding, event pages, or any situation where you want a single page accessible to anyone without a personalized invite.
Both types live under Distribution in your Deeto sidebar.

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The Distribution Page

Navigate to Distribution from the sidebar. You’ll see three tabs:
  • Website widget — embed a reference widget on your website
  • Private microsites — prospect-specific microsites
  • Public microsites — shareable public pages
Each tab shows a card grid of your microsites. Every card displays the microsite name, Microsite shares, Unique visitors, Click through rate, Created by, Created on, and Profiles involved. Use Show archived to view archived microsites and Sort to reorder the list.

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Creating a Private Microsite

Click Create new from the Private microsites tab. Fill in the following fields: Click Continue to proceed to the next step, where you select the references and assets to feature on the microsite.
The welcome message fields support merge tags. {{senderFirstName}} is replaced with the name of the person sending the microsite, and {{vendorName}} is replaced with your company name.

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Creating a Public Microsite

Click Create new from the Public microsites tab. Fill in the following fields: Public microsites don’t have a welcome message — they’re designed as evergreen pages rather than personalized outreach.

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Managing Microsites

Click any microsite card to open the detail page.

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Detail page

The detail page shows:
  • Microsite name, preview thumbnail, Created by, Created on/Last update, Default main contact
  • Internal description (if set)
  • Analytics — filter by All, Last 7 days, Last 30 days, or Last 90 days

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Analytics

The Microsite funnel below the metrics shows how prospects move through stages: Created → Viewed → and further engagement steps.

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Actions

From the detail page, click Preview to see the microsite as a prospect would. Click Share to copy or send the link. The three-dot menu gives you additional actions:

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Sending a Private Microsite to a Prospect

Private microsites can be sent in two ways: Manually — use the Share button on the microsite detail page to send the link directly to a prospect. Automatically via CRM trigger — your CRM can call the Deeto API to send a personalized microsite automatically when a deal reaches a specific stage. See Microsites Automation for the full setup guide.