> ## Documentation Index
> Fetch the complete documentation index at: https://knowledge.deeto.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Referral Hub & Self-Registration

> How to set up and manage referral programs in Deeto — including program types, self-registration links, leads, and referrers.

The Referral Hub is where you create and manage referral programs that let your existing customers refer new prospects. Navigate to it from **Workflows → Referral hub** in the left sidebar.

## The three tabs

**Programs** — all your referral programs. This is the default view. Click **Create referral program** (top right) to add a new one.

**Leads** — all prospects submitted through your referral programs. Each lead shows the prospect's name, company, the referrer who invited them, the source program, created date, and last status change.

**Referrers** — the customers actively referring prospects through your programs. Click **Invite affiliate** (top right) to manually invite someone to become a referrer.

## Program types

When creating a referral program, you choose between two types:

**Public program** — any customer with the link can join and start referring. Best for broad, open referral programs.

**Affiliate program** — a more structured program, typically used for partner or affiliate networks.

## What each program tracks

Each program card shows four key metrics:

| Metric            | What it means                                            |
| ----------------- | -------------------------------------------------------- |
| Viewed            | How many times the referral landing page has been viewed |
| Received leads    | Total leads submitted through the program                |
| Qualified leads   | Leads that have been marked as qualified                 |
| Won opportunities | Leads that converted into closed-won deals               |

## Lead statuses

As leads move through your pipeline, their status updates accordingly:

| Status       | What it means                                                    |
| ------------ | ---------------------------------------------------------------- |
| Qualified    | The lead has been reviewed and marked as a qualified opportunity |
| Won          | The lead converted to a closed-won deal                          |
| Lost         | The lead did not convert                                         |
| Disqualified | The lead was reviewed and ruled out                              |
| Deleted      | The lead has been removed                                        |

## Self-registration

Each referral program has a link that customers can use to self-register as referrers. When a customer visits the link, they can sign up to participate in the program without needing a Deeto invitation.

How the link works depends on the program type:

* **Public program** — a single shared link for the program. Anyone with the link can join and start referring.
* **Affiliate program** — each referrer gets their own unique personal link. This lets Deeto track which referrer brought in which leads, and ensures rewards go to the right person.

You can copy a program's link from the program card. This self-registration flow is designed for customers who want to actively refer prospects and earn rewards. It operates separately from the standard reference onboarding process.

## Program statuses

| Status   | What it means                                             |
| -------- | --------------------------------------------------------- |
| Active   | The program is live and accepting new referrers and leads |
| Archived | The program is closed and no longer shown by default      |

One program can be marked as **Default** — this is the program used when no specific program is specified in a referral link or integration.

## Rewards

Referral programs connect to Deeto's rewards engine. When a referred lead qualifies or converts to a won opportunity, the referrer can automatically receive their reward. See the [Rewards Program Guide](/docs/platform-guides/rewards-program-guide) for setup details.

## Support

Contact your Deeto Customer Success Manager or email [support@deeto.ai](mailto:support@deeto.ai).