> ## Documentation Index > Fetch the complete documentation index at: https://knowledge.deeto.com/llms.txt > Use this file to discover all available pages before exploring further. # Setting Up Microsites > Create and manage private and public microsites from the Distribution page — personalized, branded pages that give prospects the right proof at the right time. ## Overview Microsites are personalized, branded pages that showcase your customer references and content to prospects. Deeto offers two types: * **Private microsites** — sent to specific prospects, either manually or via CRM trigger. Each delivery is personalized with a welcome message and the prospect's assigned contact. Engagement is tracked per prospect. * **Public microsites** — shareable pages with a permanent link. Used for website embedding, event pages, or any situation where you want a single page accessible to anyone without a personalized invite. Both types live under **Distribution** in your Deeto sidebar. *** ## The Distribution Page Navigate to **Distribution** from the sidebar. You'll see three tabs: * **Website widget** — embed a reference widget on your website * **Private microsites** — prospect-specific microsites * **Public microsites** — shareable public pages Each tab shows a card grid of your microsites. Every card displays the microsite name, Microsite shares, Unique visitors, Click through rate, Created by, Created on, and Profiles involved. Use **Show archived** to view archived microsites and **Sort** to reorder the list. *** ## Creating a Private Microsite Click **Create new** from the Private microsites tab. Fill in the following fields: | Field | Description | | ----------------------------------- | -------------------------------------------------------------------------------------------------------------------------------------------------------- | | **Private microsite name**\* | An internal name — choose something descriptive and easy to remember | | **Account owner**\* | The default contact shown on the microsite if Deeto can't retrieve the contact automatically from your CRM | | **Select an action button (CTA)**\* | The call-to-action button shown to the prospect — Schedule a Call, Contact SDR, or None | | **Welcome message title**\* | The headline shown to the prospect when they open the microsite. Pre-filled with `{{senderFirstName}} wants to introduce you to some trusted customers!` | | **Welcome message body**\* | The body text shown below the title. Pre-filled with `This is your gateway to authentic feedback with {{vendorName}}.` | | **Internal description** (optional) | A note for your team — not visible to the prospect | Click **Continue** to proceed to the next step, where you select the references and assets to feature on the microsite. The welcome message fields support merge tags. `{{senderFirstName}}` is replaced with the name of the person sending the microsite, and `{{vendorName}}` is replaced with your company name. *** ## Creating a Public Microsite Click **Create new** from the Public microsites tab. Fill in the following fields: | Field | Description | | ----------------------------------- | --------------------------------------------------------------------------------------------------------------------------------- | | **Public microsite name**\* | An internal name — choose something descriptive and easy to remember | | **Account owner**\* | The default contact shown on the microsite if Deeto can't retrieve the contact details automatically from the CRM | | **Select an action button (CTA)**\* | The call-to-action shown to visitors — defaults to "Contact us" | | **CTA label**\* | The label shown on the button — defaults to "Contact us". Selecting "Contact us" opens a contact form for the visitor to fill in. | Public microsites don't have a welcome message — they're designed as evergreen pages rather than personalized outreach. *** ## Managing Microsites Click any microsite card to open the detail page. ### Detail page The detail page shows: * **Microsite name**, preview thumbnail, Created by, Created on/Last update, Default main contact * **Internal description** (if set) * **Analytics** — filter by All, Last 7 days, Last 30 days, or Last 90 days ### Analytics | Metric | What it shows | | ---------------------- | ----------------------------------------------------- | | **Microsite shares** | Number of times the microsite link was sent | | **Unique visitors** | Number of distinct prospects who opened the microsite | | **Click through rate** | Percentage of visitors who clicked a link or CTA | The **Microsite funnel** below the metrics shows how prospects move through stages: Created → Viewed → and further engagement steps. ### Actions From the detail page, click **Preview** to see the microsite as a prospect would. Click **Share** to copy or send the link. The three-dot menu gives you additional actions: | Action | What it does | | ----------------------------- | --------------------------------------------------------------------------------- | | **Edit assets** | Update the references and content featured on the microsite | | **Edit settings** | Update the name, account owner, CTA, and welcome message | | **Add tracking code snippet** | Add a tracking pixel or analytics snippet | | **Embed code** | Get the HTML embed code (public microsites) | | **Copy public link** | Copy the shareable URL (public microsites) | | **Duplicate** | Create a copy of the microsite | | **Archive** | Disable the microsite — it moves to the archived list and is no longer accessible | *** ## Sending a Private Microsite to a Prospect Private microsites can be sent in two ways: **Manually** — use the Share button on the microsite detail page to send the link directly to a prospect. **Automatically via CRM trigger** — your CRM can call the Deeto API to send a personalized microsite automatically when a deal reaches a specific stage. See [Microsites Automation](/docs/platform-guides/microsites-automation) for the full setup guide.